Monetize a newsletter

One of the most interesting trends I’ve seen over the past few years is the rise of paid newsletters. Not nearly a week goes by that I don’t run across a new paid newsletter that people seem to be excited about and are keen to join. And for good...

I speak with Kyle Westaway who writes The Weekend Brief for an audience of 46,000 subscribers. We discuss how to grow a list, if Patreon works, the challenges of sponsorship, information products, growth strategies and obscure monetization...

I have a strong interest in the Passion Economy and this is not the first time I’ve written about it. To feed this interest, I’ve been reading more online to understand how creators can monetize their business newsletters. This research has led to...

How Did I Make Money? How Do Creators Make Money? How Do You Make Money...

My first paid newsletter flopped because I made the same mistake most writers make. At the time, I had built a large following for my free For The Interested newsletter and assumed I could monetize it by offering an expanded edition for $10 per...

Six years ago I wrote a blog post titled, “How to Build a Six-Figure Blog Without Anyone Knowing”. For a very short period of time, it was the 14th most popular page on the entire internet...

Advertising alters incentives. Write for your readers. Not advertisers...

I run TLDR Newsletter, a tech newsletter for the Hacker News/Slashdot/Indie Hackers crowd. I've recently had a good bit of success doing cold outreach for sponsors, and since my first post on growing my newsletter was so well received, I decided...

You’ve created a newsletter with several thousand subscribers. Congratulations! Yet writing and mailing your newsletter is an investment both in time and money. Finding sponsors would be a good solution. How to find them and how to convince them...

There are three main ways to approach consumers with online media. You can give your content to them for free, charge them money, or use a crowdfunding or Patreon-type model to collect payments from your most passionate fans. With my newsletter...

In this week’s episode we have Henry Johnson of RocketShip Jobs. His newsletter is unique in that it’s at the intersection of a job board and curation. We’ll dive deep into how he’s upselling subscribers to a paid version of the newsletter and how...

On this episode we have Ari Lewis talking about newsletter bundling. As we’ve seen the rise of the independent newsletter creator, we’re also now seeing the next phase of bundling happening. There are already many examples of newsletter bundling...